Etihad Holidays asked Home to create a promotional brochure for their package deals for the inaugral Etihad Airways F1™ Abu Dhabi Grand Prix. This was to be distributed throughout the Etihad Holidays Travel Shops. The brochure was created to the same size as 'World Deals' so that there was a synergy between the two. Images of the Yas Island circuit were coupled with the action shots of the cars themselves to illustrate the brochure.

Home have recently worked through all of fractional boating specialist SailTime's collateral, updating and redesigning it to fit in with a new set of brand standards that we have developed from just being given the logo. Currently we work on projects for SailTime Bases around the world.

This brochure was distributed internationally in 2009 to promote the United Arab Emirates as an Etihad Holidays destination. A great deal of importance and dedication was spent on this project as it is the Home of the airline, and in particular, Abu Dhabi was given a major focus. Each Emirate was given a personality to help travellers identify with the flavour of the region and understand its unique qualities and attractions. Imagery for the region was challenging to obtain, but through cooperative efforts with the local tourist boards we were able to source some images that truely captured the essence of the region.

With the ever-expanding network of Etihad Airways, 2009 would bring an increased number of holiday destinations to be included in the outbound brochure for Etihad Holidays. As a result of these new destinations, we proposed a more suitable alternative for showcasing hotels and consumer usability, and this was to split the brochure in two - East and West. Images and content were updated and the layout was refreshed from the previous brochure, and we included a few new features to include Your Perfect Holiday and Signature Hotels. Your Perfect Holiday gives readers a snap shot of selected hotels broken down by category as opposed to destination, and Signature Hotels are hotels that have been identified as a "favourite" by the Etihad Holiday experts. Signature Hotel quotes can be found throughout the brochure offering insider knowledge of the property or region.